Research
I ask “why” until it’s awkward. Then once more, for the data.
A field guide to being professionally nosy.
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Blog
Five so far. More when the next draft stops arguing with me.
AI & craft
Where I let AI hold the pen, and where I take it back.
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Research
A field guide to being professionally nosy.
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Design practice
Why I test on the worst day of the week, with the worst signal in the building.
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Process
A short, slightly bitter history of deciding things in slides.
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Off the clock
Ferment, test, adjust, repeat. Design sprints have nothing on a good batter.
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